Tuesday, March 15, 2011

Inspiration: J. Crew ads + Real People!



This is Bridgette with great style.

From the latest brilliant email campaign from J. Crew.
In this one the company asked 9 J. Crew employees to show how they'd wear their capris. Each woman imbued them with her own unique style.

J. Crew really knows how to sell stuff.

Also - is very significant to note that the rise of design blogs like the Sartorialist has led to companies using real people in their ad campaigns. These women are much more inspirational than skinny 15 year olds. yay. Christine Lemieux of Dwell Studio recently made a similar point that the best interior design these days is coming from real people.

1 comment:

Emma at The Marion House Book said...

I'm loving this move towards real people and real interiors. Don't you find it so much more inspiring that looking at an idealized image? I'm also happy to see that blogs are leading the way when it comes to this new style. Power to the people!